OUR STORY

Tri Kai was born out of a simple mission: to be New Zealand's premier destination for elite endurance sports nutrition and gear, welcoming both newcomers and seasoned pros alike. Recognising the hurdles local athletes faced—high costs and long waits for international brands—we envisioned a solution. Tri Kai eliminates the need to shop across borders or stores. Here, athletes find everything they need to stay energised, from the starting line through to recovery, all in one place.

FOUNDER

BAILEY POWELL

Bailey, a plumber who has recently registered as a sports nutritionist through SNA (Sports Nutrition Association), has always had sport as a central part of his life, starting from a young age with hockey. Throughout his hockey career, Bailey represented teams from club level to playing for his country, Australia, in juniors, until making the switch to focus on triathlon at the age of 22. Now 26, Bailey has qualified for the 70.3 World Championships (Half Ironman World Championships) in 2 out of 3 races, achieving a personal best of 3:52 for that distance. His extensive experience competing at high levels has underscored the importance of the right fuel at the right time.

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OUR VALUES

  • Pursue Athletic Performance

    Strive relentlessly for peak performance, pushing boundaries with every stride.

    Prioritise with precision, focusing on the essentials that fuel athletic achievement.

    Embrace challenges as opportunities for growth, going the extra mile to empower athletes.

  • Integrity Fuels Our Journey

    Uphold unwavering integrity, ensuring transparency and trust in all our interactions.

    Conduct business with professionalism and authenticity, embodying the spirit of fair play.

    Lead by example, guiding athletes and partners with integrity and respect.

  • Team Spirit in Every Victory

    Unify as a team, supporting athletes and partners across every stage of their journey.

    Ensure every interaction fosters mutual success, strengthening our community with every win.

    Celebrate triumphs together and learn from setbacks, growing stronger with every experience.

  • Embrace Innovation, Ignite Performance

    Challenge the status quo, innovating to provide solutions for athletes.

    Seize every opportunity, recognising that time is of the essence in the pursuit of greatness.

    Approach obstacles with creativity and determination, transforming challenges into stepping stones to success.